Privacy policy

Last updated: 25 October 2026

Flustique Equestrian AB (company reg. no. 559567-0380), Långgatan 1, 341 32 Ljungby, Sweden, is the data controller for the processing of your personal data when you shop with us or visit flustique.com. We care about your privacy and comply with the General Data Protection Regulation (GDPR). If you have questions about how we handle your data, you are welcome to contact us at info@flustique.com.

What data do we collect?

  • Contact and delivery details: name, address, email address and phone number.
  • Order details: what you bought, price, payment method and order history.
  • Payment details: payments are handled by our payment providers. We never see your full card details.
  • Communication: what you write to us by email, contact form or social media.
  • Technical information: IP address, browser, device and how you use the online store, via cookies (see below).

Why do we process your data?

  • To handle your purchase – receive and deliver your order and handle payment, returns, exchanges and complaints. Legal basis: contract.
  • To meet legal requirements – for example the Swedish Bookkeeping Act. Legal basis: legal obligation.
  • For customer service – to answer your questions. Legal basis: legitimate interest.
  • For newsletters and marketing – if you have signed up. Legal basis: consent, which you can withdraw at any time via the link in the email.
  • To improve and protect the online store – statistics, troubleshooting and fraud prevention. Legal basis: legitimate interest, and consent for non-essential cookies.

Who do we share your data with?

We never sell your personal data. We only share it with the providers needed to run the online store and deliver your order:

  • Shopify – our e-commerce platform, which stores order and customer data.
  • Payment providers – Shopify Payments, Klarna and PayPal, to complete the payment. If you choose Klarna or PayPal, their own privacy policies also apply.
  • Shipping – Sendify and Schenker, who receive your name, address, phone number and email address to deliver your parcel and notify you.
  • Authorities – if we are required to by law.

Some providers may process data outside the EU/EEA. In that case this is done on the basis of the European Commission's standard contractual clauses or other legal safeguards.

How long do we keep your data?

We keep data for as long as it is needed for the purpose. Order and payment data are kept for seven years under the Swedish Bookkeeping Act. Newsletter data is kept until you unsubscribe. Customer service conversations are kept for as long as needed to handle the matter and any complaints.

Cookies

We use essential cookies so that the cart and checkout work. With your consent we also use cookies for statistics, personalisation and marketing. You choose which cookies to accept in the cookie banner when you visit the site, and you can change your mind at any time via the Cookie settings link at the bottom of the page.

Your rights

You have the right to:

  • find out what data we hold about you (right of access),
  • have incorrect data corrected,
  • have your data erased, unless we are required by law to keep it,
  • restrict or object to certain processing,
  • receive your data in a machine-readable format (data portability),
  • withdraw your consent at any time.

Contact us at info@flustique.com and we will help you. If you are unhappy with how we handle your data, you can lodge a complaint with the Swedish Authority for Privacy Protection (IMY), www.imy.se.

Changes

We may update this policy. The latest version is always available on this page.

Contact

Flustique Equestrian AB
Långgatan 1, 341 32 Ljungby, Sweden
info@flustique.com